CREATIVE PHILOSOPHY
Whittle & Roar.
We transform marketing problems into storytelling solutions with laser-focus and precise execution. Here’s how our tried & true methodology has helped businesses just like yours.
DISCOVERY
WRANGLE YOUR WHY
We get to the core of your brand story through an initial brand assessment and history mapping. We can’t know where you’re going until we know where you’ve been.
STRATEGIC ANALYSIS
HARVEST INSIGHTS
Equipped with your why, we sift through your industries’ terrain, extracting valuable insights and uncovering market opportunities to ensure your message resonates.
CREATIVE DEVELOPMENT
BLAZE A NEW TRAIL
With your goals in mind, and a mapping of your industry, we develop handmade creative strategies that distill your message to its core truth. This creative will serve as the compass for your brand as you voyage into uncharted territory.
FULL-SERVICE PRODUCTION
CAPTURE LIGHTNING IN A BOTTLE
We like to say we fix things in pre, so we can embrace the freedom of creativity in production. Let’s face it: if a project isn’t fun to make, it sure as hell won’t be fun to watch.
POST-PRODUCTION
CARVE YOUR STORY
With our unique post process, we turn creative ideas into visual masterpieces. Our detailed revision timeline and communication strengthens creative partnerships and makes the mastering process a joy.
GO-TO-MARKET STRATEGY
SPREAD YOUR WORD
LIKE WILDFIRE
We work closely with our brand partners to ensure their content leaves a mark as enduring as the Wild West. Because when you stand up tall and speak the truth, your words spread like wildfire: customers become loyal followers and brand evangelists.
OUR CORE CREATIVE VALUES
⁕ Say it Smaller
Words that soak into your ears are whispered, not yelled. We believe the most memorable stories cut to the chase. We want the core truth to shine, and will do whatever we can to protect it from unnecessary fluff.
⁕ Truth is Stronger Than Fiction
When someone sees up to ten thousand ads a day — they get pretty good at recognizing brands that are all hat and no cattle. We believe businesses thrive when they lead with honesty.
⁕ Your Story, Their Stage
We see empathy as our greatest storytelling tool. Businesses rise above the noise when they choose to focus on their fans’ story before their brand story.
⁕ Blaze a New Trail
If you aim to rise above the rest, you must do what the rest are unwilling to do. We encourage our partners to be bold and innovate, resisting the urge to jump on the latest trends. Because every trend first starts with a pioneer willing to take the road less traveled.
⁕ Story Embers Ignite Wildfires
In order for your brand to create lasting value with your audience, you must lead with heart before anything else. Humans seek authentic connection, and in marketing that is built through consistent, value-adding conversations. Start her, and the sales will follow.